And now a few words from me : advertising's leading critic lays down the law, once and for all (Record no. 123643)

MARC details
000 -LEADER
fixed length control field 00495nam a2200169Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0-07-140316-7
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23rd.
Classification number 659.1
Item number GAR
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Garfield, Bob
245 ## - TITLE STATEMENT
Title And now a few words from me : advertising's leading critic lays down the law, once and for all
Statement of responsibility, etc Garfield, Bob
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher McGraw-Hill
Place of publication New York
Year of publication 2003
300 ## - PHYSICAL DESCRIPTION
Number of Pages xix,204p.;
Dimensions 23cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier www.books.mcgraw-hill.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Koha item type
      Gifts North Eastern Hill University North Eastern Hill University General Stacks 06/03/2012 659.1 GAR 238474 Books