Services marketing (Record no. 117226)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00433nam a2200157Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0195667581 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 APT |
| Edition number | 23rd |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Apte, Govind |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing |
| Statement of responsibility, etc | Govind Apte |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Oxford University Press |
| Place of publication | New Delhi |
| Year of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xi,440p.:ill.; |
| Dimensions | 24cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing-Management |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | www.oup.com |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Collection code | Shelving location | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| North Eastern Hill University | North Eastern Hill University | 06/03/2012 | 0.00 | 658.8 APT | 203082 | Books | ||||||
| North Eastern Hill University | North Eastern Hill University | 04/09/2015 | 658.8 APT | 203510 | Books | COMMERCE | General Stacks | ;1 |