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E-Marketing

Strauss, Judy

E-Marketing Judy Strauss, Adel el-Ansary and Raymond frost - 3rd ed. - Singapore Pearson Education c2003 - xxiii,583p.:ill.; 24cm.

Library has 4th ed.

ISBN: 8178089440

Subjects--Topical Terms:
Database marketing
Electronic marketing
Electronic business
E-Marketing

Dewey Class. No.: 658.8002854 / STR

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