Marketing management for nonprofit organizations
Sargeant, Adrian.
Marketing management for nonprofit organizations Adrian Sargeant. - New York: Oxford University Press, 2009. - xix, 498 p. : ill., plans ; 24 cm.
Includes bibliographical references and index.
9780199584147
Nonprofit organizations--Marketing.
658.0480688 SAR
Marketing management for nonprofit organizations Adrian Sargeant. - New York: Oxford University Press, 2009. - xix, 498 p. : ill., plans ; 24 cm.
Includes bibliographical references and index.
9780199584147
Nonprofit organizations--Marketing.
658.0480688 SAR