The psychology of consumer behavior
Markin, Rom J.
The psychology of consumer behavior [by] Rom J. Markin. - Englewood Cliffs, N.J: Prentice-Hall, 1969. - xiii, 258 p. illus.; 23 cm.
Bibliographical footnotes.
Motivation research (Marketing)
Consumer behavior.
301.1
The psychology of consumer behavior [by] Rom J. Markin. - Englewood Cliffs, N.J: Prentice-Hall, 1969. - xiii, 258 p. illus.; 23 cm.
Bibliographical footnotes.
Motivation research (Marketing)
Consumer behavior.
301.1