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Strategic marketing for nonprofit organizations

Kotler ,Philip

Strategic marketing for nonprofit organizations by Philip Kotler and Alan R Andreasen - 4th ed - New Jersey Prentice Hall 1991 - xi ,644p.; 24cm

Library has 6th ed. also

ISBN: 0-13-851932-3

Subjects--Topical Terms:
Corporations,nonprofit--Marketing

Dewey Class. No.: 658.8 KOT

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